Direct Marketing Day 2000

Direct Marketing Day 2000 "Putting the Pieces Together"

Good show! Thanks for coming! Great to see you!

Direct Marketing Day 2000 was held Wednesday, April 5 at the Arvada Center for the Arts and Humanities. The day was jammed-packed with thought provoking sessions and exhibits wrapping up with the Networking Party and a silent auction that made the day complete.

The line-up included some of the biggest names in dm. Special thanks to…

Chris Ryan, President of Saligent Software, Inc., who led off with the general session on "High Performance Interactive Marketing."

At lunch, keynoter Brian Rainey, EVP of Abacus Direct, filled everyone in on his company's merger with DoubleClick.

Power Workshops throughout the day featured Jim Carey from Core Strategies (and the President of the Chicago DM Association) … Pat Friesen (Pat Friesen & Co.) … Geoff Wolf (Gen. Mgr., Back in the Saddle) … Sandy McCray from Looking Glass.

In between each session, attendees took in the exhibits and got caught up on ALL the news; each vying for an E Bike valued at $1,000 and donated by Phil Long Auto Group!

The winner…

Donna Nelson, Marketing Manager Tactical Marketing Ventures, LLC

Congratulations!

Note from the President:

We hope it was a profitable investment of your time and that you walked away very well fed with your mind stuffed full of brain food - facts, figures, insights, how-tos, tips, tricks of the trade, new contacts -- energized about the exciting business that we're in!

Thank you for helping to make "DM Day 2000" a tremendous success!

-Tom Farrell, RMDMA President

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